One of a kind styles to wear with confidence

Here at YIREH, we believe that fashion is for everyone. We hope to empower and inspire everyone to find + embrace their personal style - to feel radiant and bold as they move through the world. We design effortless and versatile styles in exclusive prints to make every day feel special.

One of a kind styles to wear with confidence

Here at YIREH, we believe that fashion is for everyone. We hope to empower and inspire everyone to find + embrace their personal style - to feel radiant and bold as they move through the world. We design effortless and versatile styles in exclusive prints to make every day feel special.

OUR HEART

We are passionate about changing the narrative of the industry

We are passionate about changing the narrative of the industry and showcasing that fashion can be a positive force for change. Women are so strong and unique, our goal is to design clothing that reflects that. We truly believe that you make our clothing beautiful, and not the other way around. In our weekly newsletters and social media, we curate thoughtful and joyful content that encourages positivity and celebrates our community. We are here to encourage you on your path, whatever it may look like - but also to let you know that you’re already doing great.

Humanity + the Planet

Yireh is designed in Honolulu, Hawai’i and ethically produced in Bali, Indonesia. Here at YIREH we practice something called “slow fashion” and currently we partner with a female founded WRAP Certified ethical factory that has safe conditions, pay their workers fair wages (exceeding the government minimum standard wage), and offers health and dental benefits, as well as overtime pay and paid breaks. We visit our factory as often as possible and have personal relationships with the artisans there. We also digitally print our fabrics using no water and non-toxic, eco-friendly dyes, leaving behind very little waste. If we do have left over fabric we use it to create our smaller products such as scrunchies or pareos. Even our scrap fabrics are sold to micro-businesses around the factories we partner with and then repurposed. Giving back is ingrained in our companies culture and we donate to anti-trafficking organizations annually. Yireh believes that you don’t have to sacrifice your style for your values, that’s why we do our best to make sure you have peace of mind with every purchase.

SEE INSIDE OUR FACTORY

The Foundation of YIREH

FASHION IS FOR EVERYONE

We believe that every person deserves to look and feel good in the skin they’re in

We frequently share customer photos (on Instagram and on Pinterest) to celebrate beautiful women of every color and shape. We have recently made efforts to expand our sizing to be more inclusive and plan to continue in these efforts so that everyone can enjoy Yireh. We’re open to feedback and appreciate the push to improve. If there’s anything on your mind please reach out to us.

Female Founded

Emily Jaime is a mother, wife, and the designer and founder of YIREH. She designs all of the collections from her island home in Hawai’i and started YIREH in her early twenties while living in Bali, Indonesia. Having now traveled to over 20 countries she gathers inspiration from her trips and pours them into her designs for YIREH. However, her heart has always been for humanity, which is why philanthropy is deeply rooted in the brand. Indonesia has become like a second home for designer Emily and her husband. They go back almost every year to check up on production, source new fabrics, and visit all of their friends that have become extended family. YIREH started out as Emily’s outlet to combine her love for creativity and philanthropy and has now become a community of over 30,000 women who care about conscious consumerism, humanity and the planet.